Case Study - Griffith

Objective:

Griffith College is one of the most prominent private colleges in Ireland. The Dublin division wanted to promote their Media Faculty's courses and the variety of content within, and showcase it to their social media channels as well as their website.

Solution:

After brainstorming the most effective format with the Griffith marketing team, we decided to create a suite of 24 videos divided in three main areas of the Media Faculty: Film, Photography and Communication.

The format of the videos were snappy and engaging for today's fast paced social media audiences. For the market segment of this particular faculty, the visual aspect of the production was of upmost importance and to ensure a sense of connection with the audience we used real students to tell their experiences.

Delivery:

x1 main promo video per course of circa 2.5min

x3 testimonials (average) per course

x4 Instagram bangers of 10-15sec in a Call to Action post per course

A total of 24 videos including custom thumbnails and optimised for social media with metadata tags.

At The Production Company we value client input, so every piece we work on involves real collaboration. The product below is the result of the combined efforts of The Production Company and Griffith Marketing Executives working hand in hand throughout the whole production.

ImageImageImage

Photography

Promo

Testimonials

Promo

Testimonials

Instagram Bangers

film

Promo

Testimonials

Promo

Testimonials

Instagram Bangers

communications

Promo

Testimonials

Promo

Testimonials

Instagram Bangers